Nidal Siddique Oritro
Portfolio

Nidal Siddique Oritro

Senior Engineering Manager · Scalable systems & team leadership

Software engineering leader with ~15 years building highly scalable, maintainable systems that serve millions of customers. Currently leading engineering at Cheq, A 365 Retail Market platform — taking small to medium-size teams from project inception to complete delivery. I thrive on challenges and projects that give me the opportunity to learn new things.

My current focus is AI engineering — LLM-powered products, RAG pipelines, MCP-driven internal tools, supervised model training, and fine-tuning detection and language models for domain-specific use. I have been building with neural networks since my fleet-optimization days, and I write and speak on practical, spec-driven AI workflows.

Outside the day job, I run a mentorship program for early-career engineers and founded the Rajshahi Professionals Network.

On a personal level, I love DIY projects — I have a 3D printer and I'm building out my own workshop.

15+ Years in engineering
7+ Years leading teams
8 Industries served
Millions Customers served

Now

What I'm focused on these days
  • Leading the Core engineering team at Cheq, A 365 Retail Market platform — shipping platform features that serve millions of customers across multiple verticals, and owning the release process end to end.
  • Rolling out the second generation of Cheq's internal AI — an agentic system grounded on a code-verified product map with live tool access — and keeping the platform-wide behavioural specification it runs on current with every release.
  • Leading the build of an in-house reporting engine to replace a third-party BI dependency, on top of the data-warehouse programme that replaced the legacy reporting pipeline.
  • Running mentorship.bd — a small, direct mentorship for software engineers: 4 cohorts and 21 engineers so far, teaching the engineering craft beyond the code, system design, and building software with AI agents.
  • Growing the Rajshahi Professionals Network — a community of technology professionals in Rajshahi I founded in 2026.
  • Writing and speaking on practical AI engineering — spec-driven workflows over prompt-fishing.

Industry experience

8 industries

Transportation

Fleet management and logistics optimization systems

E-commerce

Scalable online retail and marketplace solutions

Fintech

Payment processing, financial management, accounting solutions

Education

Learning management and student tracking

Retail

Point of sale and inventory systems

CRM

Developing cutting edge CRM solutions

AI Usage

LLM-powered products, RAG pipelines, and MCP-driven internal tools

AI Model Training

Supervised model training, neural networks, and fine-tuning detection & language models for domain-specific use

Experience

Jan 2025 — Now

Senior Engineering Manager Now

Cheq, A 365 Retail Market platform

Senior Engineering Manager of the Core team — leading the engineers, the releases, the internal AI and the platform documentation.

  • Leadership. Lead the Core engineering team — a sizeable group of engineers — delivering platform features that serve millions of customers across multiple verticals. Beyond managing and guiding the team, own the release process end to end and work directly with product managers and designers to get the right outcome shipped.
  • AI engineering. Built the company's internal AI platform — first a fine-tuned open-weight model as a front-line Q&A system, then an agentic system grounded on a code-verified product map with live tool access. Introduced agentic development practices to the team. Authored, from the ground up, the behavioural specification of the entire platform — 30 product areas, ~200 documents — now the source of truth for engineers and the grounding corpus for the AI. Initiated and ran an agent-driven documentation-drift audit across the whole engineering department.
  • Platform architecture. Designed a scalable audit-log platform for investigating system events — redaction, PII handling, dead-letter queue, domain-specific emitters. Led development and delivery of two of the largest feature releases of recent years. Drove several engineering-improvement initiatives to cut technical debt and raise reliability.
  • Reporting and data. Led the overhaul of analytical reporting — the single largest source of support load — and the data-warehouse programme that replaced the legacy reporting pipeline. Currently leading the build of an in-house reporting engine to reduce external dependency.
  • Process. Redesigned the engineering workflow for the AI era on proven agile practice, and wrote the team's guidelines for investigations, tech support and retrospectives.
Jan 2021 — Dec 2024

Lead Software Engineer

Montex Marketing LLC

Led a team of engineers to build and maintain CRM and eCommerce logistics solutions for a wide range of eCommerce verticals.

  • Affiliate management. Built an affiliate management system handling millions of impressions and conversions every day — tracking, attribution and payouts in one platform.
  • Quick sale. Built a consumer-facing, multi-tenant quick-sale system that lets anyone list a product and start selling in minutes.
  • Payments. Built a Shopify integration that reconciles PayPal payments against orders automatically, closing the gap between storefront and ledger.
Feb 2020 — Sep 2020

Engineering Solution Consultant

ResponseCRM

Consulted and actively participated in the development of 3D Secure Payment Gateway and PCI Compliance for ResponseCRM's 200K+ customers.

  • Payments. Improved the payment pipeline for ResponseCRM's payment processor — the path that carries every transaction on the platform.
  • Integrations. Built custom ResponseCRM integrations for third-party consumers, and provided hands-on engineering support to customers wiring ResponseCRM into their own products.
Mar 2019 — Feb 2020

Senior Software Engineer

MonsterAds

Developed a custom CRM for affiliate marketing and lead generation with advanced reporting and analytics features.

  • Affiliate CRM. Developed a custom CRM implementation on top of HubSpot to manage the affiliate network end to end.
Dec 2015 — Dec 2018

Head of Development Operation

United States Transit Funding, Inc

Led the team to develop a neural network based solution for fleet optimization, cost management, market analysis and route optimization.

  • Fleet optimisation. Led the build of a neural-network-based solution for fleet optimisation, cost analysis and route optimisation — turning the fleet data platform into a decision tool.
Jan 2014 — Dec 2015

Senior Software Engineer

United States Transit Funding, Inc

Developed fleet data integration and reporting systems for large scale fleet management.

  • Data pipeline. Developed the data integration pipeline feeding the fleet management reporting system, built on Apache Spark.
  • Ticketing. Built a complete ticket management system covering both single-use fares and corporate travel management.
Feb 2013 — Jan 2014

Junior Software Engineer

United States Transit Funding, Inc

Helped develop a large scale fleet tracking system with fuel management and route optimization.

  • Fleet management. Built a fleet management system for a large-scale bus operator in the United States — tracking, fuel management and route optimisation.

Tech stack

Backend

GoTypeScript / JavaScriptPHP (Symfony, Laravel)Node.jsPythonZig

Frontend

ReactVueSvelteTailwind CSSAstro

Infrastructure & Observability

DockerKubernetesPodmanAWSGrafanaAlloyLoki

AI & Data

LLMsRAGMCPFine-tuningSupervised Model TrainingNeural NetworksONNX

Talks & lectures

2025-11-05

Understanding AI - Deep dive behind the curtain

Cheq, A Cantaloupe Platform

A lecture on how to understand AI better and how it works.

Details
2025-06-28

AI for enhanced efficiency

Varendra University

A lecture on how to use AI to enhance efficiency in the workplace.

Details

Projects & open source